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Lion Partners with the Imperial hotel to bring back Eumundi

Lion has announced a new partnership with the Imperial Hotel and a return of the much missed local beer brand, Eumundi

Lion Partners with the Imperial hotel to bring back Eumundi

24 October 2016: - Lion has announced a new partnership with the Imperial Hotel and a return of the much missed local beer brand, Eumundi – which will once again be brewed on site at its spiritual home, the Imperial Hotel in the heart of Eumundi. 

In making the announcement, Lion Brewmaster Chuck Hahn said the partnership would revive a much loved local craft beer for Queensland.

“We’re excited to be partnering the Imperial Hotel and building a new brewery that will rekindle Eumundi in the place where the beer was first crafted in 1988. We’re planning to have the brewery up and running in the New Year to offer a great range of flavoursome craft beers to locals and visitors to the area.”

The Imperial Hotel has undergone extensive renovations over the past two years, culminating in December 2015 with the opening of a beer garden that has already been recognised as one of the best on the Sunshine Coast.

Michael Arnett, joint owner of the Imperial Hotel, said that the growing popularity of craft beers combined with the refurbishment of the Imperial Hotel made this the perfect time to bring back a local favourite.

“As local residents it has been such a rewarding experience to bring the Imperial Hotel back to life and ensure it remains an integral part of the Eumundi community.

Mr. Arnett added “It’s exciting to be able to build on this even further by partnering with Lion to bring back a truly local beer in Eumundi and we’re really looking forward to sharing an authentic brewing experience with our visitors in the future.”

Imperial Hotel general manager, Brendan Fenlon, echoed Michael’s enthusiasm for the new project.

“My staff and I cannot wait to be offering Eumundi on tap, and we’re genuinely thrilled to be part of the next chapter for the iconic Imperial Hotel”

Eumundi will be sold on tap at the Imperial Hotel, with broader distribution to be considered in the future.

Chuck Hahn will be at the Imperial Hotel this Tuesday 25th of October from 11:30am until 4pm.

--Ends—

History
Eumundi Lager was born in 1988, when John Lynch (a brewing engineer and developer) invited people to invest in a brewery in Eumundi. The group purchased the Imperial Hotel in Eumundi, installed a brewery and launched Eumundi Lager in February 1988. Following a brief public listing the brewery was closed in 1992 and brewing of Eumundi was contracted to Yatala Brewery (formerly Powers Brewing then CUB).

For further information please contact
Will Cullen
External Relations Manager
02 81204881 / 0451799750
Will.cullen@lionco.com

Katie Harvison
For the Imperial Hotel, Eumundi
0417 776 957
Katie.harvison@bigpond.com