Media Centre

The Lion Media Centre houses corporate and brand news, including media releases and images, from Australia and New Zealand’s leading food and beverage company.

Lion welcomes Guinness and Kilkenny to its Australian portfolio

  Lion today announced it had reached an agreement with Diageo to add Guinness and Kilkenny to its Australian portfolio …

Hahn Academy asks Aussies for bold beer ideas

Bacon flavoured beer, a rubber bottle to prevent breakage, and pick-up lines on a bottle cap. These are among some …

Aussies vote for a loo with a view for XXXX Island

May 30, 2012 – A toilet with one way mirrors and a glass floor has been voted by Aussies as …

Lion announce The White Agency as digital partner for Australian Beer & Wine brands

4 June 2012: Lion today announced the appointment of The White Agency as digital partner for its Australian Beer & …

XXXX Gold bags an Island – just for its drinkers

Thursday 15th March, 2012 – Fast becoming Australia’s favourite beer, XXXX GOLD, today announced it has acquired a 15- acre …

Lion welcomes Australia’s largest international premium brand, Corona Extra, to it’s Australian portfolio

Sydney, March 10 2012: Lion and Grupo Modelo today announced that Lion will distribute Corona Extra in Australia effective immediately. …

Lion welcomes Stella Artois and Belgian specialty beers into its Australian portfolio

Lion today announced that it will be adding Anheuser-Busch InBev brands Stella Artois and Belgian specialty beers Hoegaarden, Leffe and …

Lion joins DrinkWise in launch of Consumer Information Messages

Today Lion’s Beer, Spirits and Wine division in Australia joined DrinkWise and other major producers to launch new consumer information …

Hahn goes Pioneering Beering

This Sunday Lion Nathan will launch the first installment in a new strategic direction for the Hahn brand, when it …

Lion announces plans to invest $15m on Christchurch CBD site

Lion has today announced plans to invest $15M on its Christchurch CBD site in response to the impact of the …